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VP/Director, Originations Strategy and Analytics

Apply Now Full Job Title: VP/Director, Originations Strategy and Analytics Job Number: R2404-40833 Location: Wilmington, Delaware Date Posted: 04/18/2024

Position: VP/Director, Originations Strategy and Analytics

Location: Wilmington, DE (Hybrid)

We are seeking a VP/Director to lead Engagement Strategy within our Originations Strategy and Analytics team.  As a key member of the Originations leadership team, this individual will manage a team of data-centric analysts, while partnering with the rest of the organization to develop and execute new strategies. This role requires deep expertise in customer engagement and conversion analytics, a strong hypothesis-driven mindset, and cross-functional leadership skills. A successful candidate will have experience analyzing drivers of both digital and phone engagement, building analytical frameworks and segmentation strategies based on data-driven hypotheses and testing, and partnering with Marketing and Product to continuously improve communications, capabilities and experiences that further engagement and applicant progression.

Working with various partners, the role will also have responsibilities for strategy development and implementation, reporting/insight generation, and ad-hoc analyses spanning their domain.

In the Role

  • Own Engagement analytics (Web, email, SMS, phone, etc.) and partner with the Marketing team and Product team to develop omni-channel strategies to increase applicant engagement and progression.

  • Own and develop all aspects of Originations Engagement reporting.  Present insights on trends to various stakeholders, up to C-level

  • Develop through analysis and strategic thinking key areas of opportunity across digital and phone engagement strategies.  Translate opportunities into business cases for new innovation/capabilities and obtain senior level buy-in.

  • Develop analytical tools and frameworks to drive test design and post-test analytics, supported by statistical significance calculations, KPI dashboards and data visualization tools.

  • Partner with Product and Marketing teams to optimize conversion and response of new UX and communications via A/B testing and other digital analytics techniques.

  • Partner with Data Science to optimize/develop models in support of your business strategies.

  • Manage a team of analysts across this scope, providing leadership, development, and guidance to the team.


  • Bachelor’s Degree in a quantitative discipline (Engineering, Statistics, Economics, Business Management or Computer Science); Advanced degree preferred

  • 8+ years of experience in finance (preferably in consumer lending) driving informative risk decisions through analyses; Master’s or PHD degrees may offset experience

  • 4+ years of leadership experience, building and prioritizing teams and objectives based on company strategy

  • Advanced analytical and quantitative skillset using tools such as SAS, SQL, R, Python. Python preferred

  • Innovative and capable of developing creative solutions to complex, data-driven problems

Who we Are

OneMain Financial (NYSE: OMF) is the leader in offering nonprime customers responsible access to credit and is dedicated to improving the financial well-being of hardworking Americans. Since 1912, we’ve looked beyond credit scores to help people get the money they need today and reach their goals for tomorrow. Our growing suite of personal loans, credit cards and other products help people borrow better and work toward a brighter future.

Driven collaborators and innovators, our team thrives on transformative digital thinking, customer-first energy and flexible work arrangements that grow lives, careers and our company. At every level, we’re committed to an inclusive culture, career development and impacting the communities where we live and work. Getting people to a better place has made us a better company for over a century. There’s never been a better time to shine with OneMain.

Because team members at their best means OneMain at our best, we provide opportunities and benefits that make their health and careers a priority. That’s why we’ve packed our comprehensive benefits package for full- and some part-timers with:

  • Health and wellbeing options including medical, prescription, dental, vision, hearing, accident, hospital indemnity, and life insurances 

  • Up to 4% matching 401(k)   

  • Employee Stock Purchase Plan (10% share discount)   

  • Tuition reimbursement   

  • Paid time off (15 days’ vacation per year, plus 2 personal days, prorated based on start date) 

  • Paid sick leave as determined by state or local ordinance, prorated based on start date 

  • Paid holidays (7 days per year, based on start date) 

  • Paid volunteer time (3 days per year, prorated based on start date) 

OneMain Holdings, Inc. is an Equal Employment Opportunity (EEO) employer. Qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship status, color, creed, culture, disability, ethnicity, gender, gender identity or expression, genetic information or history, marital status, military status, national origin, nationality, pregnancy, race, religion, sex, sexual orientation, socioeconomic status, transgender or on any other basis protected by law.

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